Disney's target may appear to be just for children, but their main focus is on the whole family. Disney's market varies from children, tweens, teenagers and even adults. Walt Disney once said "Your dead if you aim only for kids. Adults are only kids grown up."
Walt Disney company has attracted young girls with their Princesses. For a few years, Disney is expanding their market by targeting girls even when they are still babies. Disney will be making products such as cribs and infant models representing the Disney Princesses such as Snow White, Sleeping Beauty, Cinderella, Belle, etc.
Walt Disney company has attracted young girls with their Princesses. For a few years, Disney is expanding their market by targeting girls even when they are still babies. Disney will be making products such as cribs and infant models representing the Disney Princesses such as Snow White, Sleeping Beauty, Cinderella, Belle, etc.
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